Are you already selling your products online? We will cover online listings, shipping solutions, international sales and customs, inventory management, and native advertising options. This is a companion course to Nuts & Bolts of Etsy and Amazon class. Charlene Ruell of Panache Paper Art and Panache Consulting will be sharing their insights from more than 10 years of selling online and supporting other businesses.

• What you need to have setup before you get to the advanced stage

o Online sales channels, like Etsy, Amazon, or Shopify

o Products listed

o Images or videos

• Shipping Solutions

o Some of the shipping options

o What are the advantages of paying for a shipping solution

o Things you absolutely need to know for shipments

o USPS and carrier pickups (it’s included in the price of postage!)

• International Sales and Customs

o Ensuring your shipping settings are correct – it could cost you!

o Requirements to sell internationally

 Tax numbers

 Listing of where all components were made Special packaging

o Customs

 Codes

 What to do if your package gets stuck in customs

 Be prepared for your package to be scanned and/or opened

o How various shipping solutions handle international shipments

 USPS

 UPS

• Inventory Management

o Ensuring you keep up to date

o Automatic solutions and the pros and cons

o Inventory for Etsy

o Checking your price comparison on Amazon

• Advertisingo Native advertising solutions

o Using analytics to enhance your ad game

o How to bid on advertising and create a strategy